Seo-Refresh

Google Stopped Showing Text Ads on Right Side of Desktop Search Results Worldwide Check the recent changes made by google & their impact:   Text Ads, which were showing to the right of search results           (earlier):       2.  From now up-to four text ads will appear on the top of the                   organic results & PLA box on the right hand side:        3.     Up-to three text ads will appear at the bottom of the search                 results: What will be the impact of this change? This change will likely-      1.      Drive up average CPCs as the competition for the top slots will            increase.      2.      Make it harder for businesses with limited...

Yesterday, Google released an update to their mobile-friendly algorithm, penalizing sites using giant app install interstitial ads. On September 1, Google told us that giant ads for apps may lead to ranking declines starting on November 1. Well, that algorithm, aka the “app install interstitial penalty,” went live a day late, on November 2. Google announced it on various social networks, including Google+, saying: Starting today, pages with an app install interstitial that hide a significant amount of content on the transition from the search result page won’t be considered mobile-friendly. This penalty will be built right into the overall Google mobile-friendly algorithm, so this makes November 2 the second day of Mobilegeddon. Or maybe not. I have yet to see complaints from webmasters about being hit by a penalty yesterday. Google’s advice? Instead of full page interstitials, we recommend that webmasters use more user-friendly formats such as app install banners. We ...